7+ years building content that converts and systems that scale. From performance video ads to AI-driven automation pipelines, I work at the intersection of creative production and technical infrastructure.
I'm Juan Paolo,
video editor &
automation engineer.
With 7+ years spanning digital marketing, agency production, and advertising infrastructure, I bring a rare combination of creative instinct and technical depth. I specialize in high-conversion video content for paid ads, social media, and executive personal brands, including agency work serving clients like Jason Harris (CEO of Mekanism), Ayman Al-Abdullah (former CEO of AppSumo), and Tai Lopez.
Beyond the edit suite, I design AI automation workflows using n8n, Make, and Zapier, building systems that eliminate bottlenecks and give creative teams the space to focus on what actually moves the needle.
7+
Years Experience
50+
Projects Delivered
3
Core Disciplines
Based in Manila / Working with clients globally / Always building.
How I Work
Brief to delivery — every time.
01 · BRIEF
Understand
Get clear on the goal, audience, and constraints before opening a single tool.
02 · PLAN
Map It Out
Storyboard the edit or sketch the workflow — decide the shape before building it.
03 · BUILD
Produce
Cut the footage or wire the automation — hands-on production with fast iteration loops.
04 · REVIEW
Stress-Test
Check it against the brief. Cut what doesn't earn its place — twice if needed.
05 · SHIP
Deliver
Final cuts handed off or systems pushed live — on schedule, production-ready.
06 · OPTIMIZE
Refine
Watch the numbers, gather feedback, adjust. Nothing ships and gets forgotten.
7 interconnected AI agents that automate the full operations stack of an e-commerce business — ad monitoring, support triage, refund detection, weekly revenue reports, and a Slack chatbot that answers business questions in real time using live Shopify data.
8 interconnected automation pipelines that run a 40-caregiver, 65-client homecare agency end-to-end — intake, AI smart scheduling, Telegram clock-in with EVV compliance, AI-structured care notes, family communication, and a weekly AI-written operations report. Built on a 100% free stack.
/Writes a weekly AI operations report for ownership
8 Pipelines · 24/7● Active
01
🎬
AI Automation Workflows
End-to-end automation systems using n8n, Make, and Zapier. AI-assisted pipelines for content processing, data routing, and multi-step LLM workflows that eliminate repetitive manual work.
n8nMakeZapierLLM APIsWebhooks
02
☁️
AWS Cloud Infrastructure
Managed deployment, DNS, hosting, and server maintenance for high-traffic marketing operations.
AWSDNSHosting
03
🎙
Performance Ad Creatives
Short-form video ads for paid social. Hook-first structure, retention editing, platform-native pacing.
Short-formPaid AdsSocial
04
🌐
Landing Page Systems
Conversion-optimized landing pages for paid advertising across health, skincare, and consumer product verticals. Modified HTML, CSS, and JS to align with campaign goals and support full-funnel tracking with media buyers.
HTML/CSS/JSConversionA/B TestingFunnels
05
📊
Ad Tracking Infrastructure
Facebook Pixel and Voluum tracking stacks with accurate attribution across multi-channel campaigns.
Facebook PixelVoluumAttribution
06
🌟
Executive Brand Content
Video content for founders and business leaders: interviews, social clips, and branded storytelling adapted to each client's voice and audience.
Thought LeadershipBrandingEditing
Video Work
Featured Projects
Ayman Shorts
Memento Mori
Real Estate
Peter Vanderwall
Home Care Champions
HCCE Promo
Teaser Video
Overpaid Taxes: How To Find Out
More Leads: Without Spending More Money
Experience
Career History
A track record across agency, brand, and independent roles, spanning creative production and technical infrastructure.
Education
BS Computer Engineering
AMA University, 2010
2023 - Present
Digital Champions
Video Editor
Lead editor for healthcare marketing content across multiple clients
End-to-end video production for ads, social media, and educational content
High-volume editing with strict deadlines and brand consistency
2023 - 2024
Agency Client Work
Freelance Video Editor
Content for executive-level clients and marketing agencies
Ads, interviews, and branded content across multiple industries
Fast-turnaround editing for performance marketing campaigns
2022 - 2023
YoloTVs
Video Editor
Marketing videos for large-format outdoor television products
Ad creatives and promotional content for digital distribution
2016 - 2021
IT Specialist
Marketing & Infrastructure
Built and maintained landing pages for paid advertising campaigns
Managed AWS servers, hosting, and deployment pipelines
Implemented tracking systems using Facebook Pixel and Voluum
Supported multi-page advertising operations at scale
Capabilities
Core Skills
🎬
Video Editing
End-to-end production for ads, social, and branded content. Performance-focused pacing and retention-driven structure.
Premiere ProAfter EffectsDaVinci Resolve
🤖
AI Automation
LLM-powered pipelines for content, data routing, and workflow automation at scale.
n8nMakeZapierLLM APIs
☁️
Cloud Infra
AWS deployment, DNS, and server maintenance for marketing operations.
AWSDNS
📊
Performance Marketing Stack
From landing page development to pixel implementation and Voluum tracking, I've built and maintained the full infrastructure behind high-volume paid campaigns across health, skincare, and consumer products.
